(A)Demographic Profiling of Respondents [628524]

Assignment 03
(A)Demographic Profiling of Respondents
(1) Gender

Statistics
gender of respondent
N Valid 40
Missing 0
Mean 1.03
Median 1.00
Mode 1
Std. Deviation .158
Minimum 1
Maximum 2

gender of respondent
Frequency Percent Valid
Percent Cumulative Percent
Valid Male 39 97.5 97.5 97.5
Female 1 2.5 2.5 100.0
Total 40 100.0 100.0

Interpretation:
In above gender table N=40, 39 are male and only 01 is female. In the male percent, valid percent
& cumulative percent= 97.5 and in female percent & valid percent= 2.5 and cumulative percent
=100 . There is no missing value and mean=1.03, median=1.00, mode=1, std. deviation=0.58,
minimum=1 & maximum=2.

(2) Age

Statistics
age of respondent
N Valid 40
Missing 0
Mean 2.30
Median 2.00
Mode 1
Std. Deviation 1.539
Minimum 1
Maximum 5

age of respondent
Frequency Percent Valid Percent Cumulative Percent
Valid 16 17 42.5 42.5 42.5
17 11 27.5 27.5 70.0
18 3 7.5 7.5 77.5
19 1 2.5 2.5 80.0
20 8 20.0 20.0 100.0
Total 40 100.0 100.0

Interpretation:
In above age table N=40, the ages are 16,17,18,19 & 20 years . In the 16 -year age frequency=17,
percent, valid percent & cumulative perce nt= 42.5, in 17 -year age frequency=11, percent & valid
percent= 27 .5 and cumulative per cent =70.0 , in 18 -year age frequency=3 , percent & valid percent=
7.5 and cumulative percent =77.5, in 19-year age frequency=1 , percent & valid percent= 2.5 and
cumulative percent =80.0 , in 20 -year age frequency=8, percent & valid percent= 20.0 and
cumulative pe rcent =100.0. There is no missing value and mean=2.30 , med ian=2.00, mode=1, std.
deviation=1.539 , minimum=1 & maximum=5 .

(3) Qualification

Statistics
qualification of respondent
N Valid 40
Missing 0
Mean 1.90
Median 2.00
Mode 1
Std. Deviation .810
Minimum 1
Maximum 3

qualification of respondent
Frequency Percent Valid Percent Cumulative Percent
Valid first year 15 37.5 37.5 37.5
second year 14 35.0 35.0 72.5
B.Sc. 11 27.5 27.5 100.0
Total 40 100.0 100.0

Interpretation:
In above qualification table N=40, the qualifications are First year, second year & bachelor degree .
In the first year degree frequency=15 , percent, valid percent & cumulative perce nt= 37.5, in the
second year degree frequency=14 , percent & valid percent= 35.0 and cumulative per cent =72.5 ,
in bachelor degree frequency=11 , percent & valid percent= 27.5 and cumulative per cent =100.0.
There is no missing value and mean=1.9 0, median=2. 00, mode=1, std. deviation=0.810 ,
minimum=1 & maximum=3 .

(B) Reliability Analysis
(a) Individual Variable Reliability
(1) Duration & Timing

Case Processing Summary
N %
Cases Valid 40 100.0
Excluded 0 .0

Total 40 100.0

Reliability Statistics
Cronbach's
Alpha N of Items
-.156 2
The value is negative due to a negative average covariance among items. This violates
reliability model assumptions. You may want to check item coding.

(2) Purpose & Watching

Case Processing Summary
N %
Cases Valid 40 100.0
Excluded 0 .0
Total 40 100.0

Reliability Statistics
Cronbach's
Alpha N of Items
.133 2

(3) Discussion & Language

Case Processing Summary
N %
Cases Valid 40 100.0
Excluded 0 .0
Total 40 100.0

Reliability Statistics

Cronbach's
Alpha N of Items
-.054 5
The value is negative due to a negative average covariance among items. This violates
reliability model assumptions. You may want to check item coding.

(4) Culture & Source of entertainment

Case Processing Summary
N %
Cases Valid 40 100.0
Excluded 0 .0
Total 40 100.0

Reliability Statistics
Cronbach's
Alpha N of Items
.651 6

(5) Enhancement & Violation

Case Processing Summary
N %
Cases Valid 40 100.0
Excluded 0 .0
Total 40 100.0

Reliability Statistics
Cronbach's
Alpha N of Items
.485 5

(6) Program & Content

Case Processing Summary
N %
Cases Valid 40 100.0
Excluded 0 .0
Total 40 100.0

Reliability Statistics
Cronbach's Alpha N of Items
.495 5

(b) Over All Field Work Variable Reliability

Case Processing Summary
N %
Cases Valid 40 100.0
Excluded 0 .0
Total 40 100.0

Reliability Statistics
Cronbach's
Alpha N of Items
.702 25