Which of these statements do you agree with Which do you disagree with Why [306056]

STARTING UP

VOCABUl!ARY

Verb and noun

Which of these statements do you agree with? Which do you disagree with? Why?

1 There are no new ideas.

2 Most of the best ideas are discovered by accident.

Research and development is the key to great business ideas.

There is nothing wrong with copying and improving the ideas of others.

The best way to kill an idea is to take it to a meeting.

Discuss these questions.

1 What do you think are some of the best ideas in the last 20 years?

2 What is the best idea you have ever had?

Which creative person do you most admire? Why?

What should companies do to encourage new ideas?

Match the word partnerships (1-6) to their definitions (a-f).

1 to take advantage of an a) to offer a larger variety of goods

combinations

opportunity

2 to raise somebody's status c)

to enter a market

to extend a product range e) to meet a need

to do or provide something that is necessary

to do something when you get the chance to do it to make an important discovery or change

to start selling goods or services in a new area

6 to make a breakthrough

36

to make somebody look or feel more important

UNIT 4 H GREAT IDEAS

Read this extract from a talk by the head of a research and development department. Then complete the gaps (1-6) with the correct form of a word partnership from Exercise A.

Great ideas are generated in di fferent ways. Sometimes an idea may simply be when a compa ny !� �-�� .�9.":'�.�t�9-�.?f �':t.?P.P.?.r.�t: 0.i:t/ to 2, to offer more choice to

existing customers. Or a great idea could allow a company to 3 which was closed

to it before.

Companies which are prepared to spend a lot on R&D may 4 by having an original

idea for a [anonimizat].

[anonimizat]. They come from customer ideas. These products are made to 5, to satisfy consumer

demand. [anonimizat], so it saves time. Some people will buy new products because the product . .6 – gives them a

new, more upmarket image.

�>» CD1.37 Listen and check your answers to Exercise B.

�>» CD1.38 Listen carefully to the last part of the talk and complete the gaps to form word partnerships with the words in italics.

Other people will buy any 'green' product which … . ……. .1 waste or 2 [anonimizat]. If an idea is really good and the product

. . . . . . . . . . . .3 a gap •m the market, . may even …. . .. . … .4 an awardf . .

1t

[anonimizat] i-G/ossory.

Great business

ideas

Dr Kate Pitts

Work in pairs. Exercise B refers to the Sony Walkman. Can you think of any other examples of products which:

1 were completely original and later copied?

are green?

won an award?

were developed from customer ideas?

Compare your ideas in small groups.

Dr Kate Pitts is a researcher at the e-[anonimizat]. She was asked the question: [anonimizat]? Predict what she will say. Think of prod ucts and services.

�») CD1.39 Listen to the first part of the interview. What products and services does Kate mention? Why does she think they were excellent ideas?

�>» CD1.40 Listen to the second part and answer these questions.

What types of company spend a lot of time and money on research and development?

Which company spends nearly 25% of the cost of sale on research and development?

37

UNIT 4 GREAT IDEAS

Watch the interview on the DVD-ROM.

�») (01.40 Listen to the second part again and complete the gaps in the audio script.

I strongly believe that most companies can benefit from using . . . . . . . . . . . .1 and 2

of is to look at what everybody else sees, and see something

So that might mean looking at what you already do, and looking at where you can do it slightly differently to 6 your product range, or 7 your products into new markets. This can save 8 and money.

Discuss these questions.

What will be the best business idea in the next 15 years?

What would you like someone to invent?

IJ What makes a business idea a really great idea? Brainstorm as many points

Three great as you can.

ideas EXAMPLE: It re>vlt> i t) at) il)crea)e it) >ale> al)d profit

Work in groups of three. Make quick notes in answer to the questions below about your article.

Student A: Read Article 1 on the opposite page. Student B: Read Article on the opposite page. Student C: Read Article 3 on the opposite page.

Questions

What is the great/unusual idea?

What problem does this idea solve?

Which markets are mentioned in relation to this idea?

In terms of time, at what stage of development is the idea?

Who needs translators?

Safer cycling

Going for gold

Ask your partners the four questions in Exercise B and make notes on what they say.

Discuss these questions in pairs.

Which of the ideas do you find the most interesting? Why?

Which idea do you think will be the most profitable?

Which idea will reach the most markets?

Can you think of any problems any of the ideas might have?

38

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WHO NEEDS TRANSLATORS?

Google is developing software for the first phone capable of translating foreign languages almost instantly. By building on existing tecl1nologies in voice recognition and automatic translation, Google hopes to have a basic system ready within a couple of years . If it works, it could eventually transform communication among speakers of the world's 6,000-plus languages.

The company has already created an automatic system for translating text on computers, which is being honed by scanning millions of multilingual websites and documents. So far, it covers languages. Google also has a voice-recognition system that enables phone users to conduct web searches by speaking commands into their phones rather than typing them in.

Now it is working on combining the two technologies to produce software capable of understanding a caller's voice and translating it into a synthetic equivalent in a foreign language. Like a professional human interpreter, the phone would analyse "packages" of speech, listening to the speaker until it understands the full meaning of words and phrases, before attempting translation.

UNIT 4 GREAT IDEAS

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SAFER

Swedish designers have created a cycling "collar" that is worn around the neck with an airbag hidden inside. When sensors in the device determine a crash has happened, an airbag instantly inflates around the cyclist's head to form a helmet.

The invention presented today in Stockholm. It will go on sale in Sweden

The designers have spent six years developing it. Terese Alstin. one of the inventors, said. "The protection should include keeping the sense of freedom and not ruining your hairstyle."

The device has been improved by recreating hu ndreds of' accidents using crash-test dummies and real riders. "We have developed a unique. patented, mathematical merhod to distinguish these movement patterns," say the inventors. A small helium­ gas cylinder in Oates the airbag in 0.1 seconds and is designed to let cyclists see at all times.

The airbag stays in f-lated for several seconds. It is powered by a rechargablc battery. Co­ inventor Anna Haupt said. "The shell of' the collar is removable and available in many di fferent styles and fabrics, and will be launched in new fashion collections."

Apart from bei ng gold-plated – and the fact that they are bulletproof – they seem much l i ke any other vending machi ne .

But instead of chocolate bars, a network of " gold-to-go" machines d ispenses 24- ca rat bul l ion in a smart presentati on box .

Originally designed as a marketing device for an online gold-trading business, the machines have become such a success that their inventor plans to build a global network, installing them everywhere from fitness centres to cruise ships.

Thomas Geissler, the German businessman behind the machines, said their unexpected success was the result of a recent interest in

gold. "Our customers are those who are catching on to the idea that gold is a safe investment at a time of financial instability," he said.

Since the first machine was installed in May, the lobby of Abu Dhabi's Emi rates Palace hotel, 20 gold-to-go machines have appeared across Eu rope. Germany already has eight. Next month, the first machines will open in

the United States – in Las Vegas and Florida.

The company claims its gold is cheaper than that available from the banks, largely because its overheads are lower, and that unlike at a bank, the machine gold is available immediately.

UNIT 4 �� GREAT IDEAS

LANGUAGE REVIE�]

Past sim ple and past continuous

Study these examples.

Yesterday afternoon, the CEO was meeting the research team in Dublin.

(past continuous)

We were having a successful negotiation when suddenly they made new demands.

(past continuous) (past simple)

The advertising agency started in 1982, and Wieden came up with the 'lust Do It' slogan for Nike in 1988. (past simple) (past simple)

Now read through these rules.

We use the past continuous to talk about something that was going on around a particular time in the past, as in example a).

We often use the past continuous to describe an action which was already in progress when something else happened, as in example b).

We use the past simple to talk about actions or events that we see as completed, as in example c).

laszlo Biro

SKILLS

Successful meetings

Grammar reference page 144

Read the Laszlo Biro story and choose the correct form of the verbs.

People wrote with quills, pens and pencils long before Laszlo Biro invented I was inventinl his biro in 1938. While he worked /was workinl as a journalist in Hungary, he noticed /was noticing4 that the ink used in newspaper printing dried quickly. But this ink would not flow into the tip of a fountain pen. In 1938, he developed /was developinl

new tip using a ball that was free to turn in its socket. He died /was dying 6 in Buenos Aires in 1985.

In pairs, take it in turns to tell your partner that you saw them doing these things at work. Your partner has to think of a good reason why they were doing it.

EXAMPLE:

Student A: WJ,e" I )aIN yovJ yov Were pvtti"9 a pack of paper i" yovr ba9.

Student B: OJ,J my boH as-ked me to pri"t ovt a lo"9 report at home to"i9J,t

When I saw you, you were:

looking at Facebook during office hours.

studying Japanese instead of working.

talking with friends in the staff restaurant.

playing games on your mobile phone.

reading a book.

collecting money from your colleagues.

Which of these statements do you agree with? Why?

1 The best number for a meeting is six people or fewer.

Never have food or drink during a meeting.

Always start and finish a meeting on time.

You should sit round a table when you have a meeting.

A meeting must always have a leader.

At a formal meeting, each person should speak in turn.

40

UNIT 4 H GREAT IDEAS

��) CD1.41 DC Dynamics is an electronics company based in Boston, USA.

The marketing department held a meeting to discuss their new smartphone. Listen to the meeting, then answer these questions.

What were the main aims of the meeting?

Which month did they choose for the launch?

�>» CD1.41 Listen again and tick the expressions which the chairperson uses.

1 OK, everyone, let's begin, shalt we? 0

2 Our main purpose is to decide the date of the launch. 0

Mei, what do you think? 0

Cheng, can you give us your opinion about this? 0

Any thoughts on that? 0

Let's get back to the point. 0

Now, I'd like to move on to sates outlets. 0

�)» CD1.41 Listen to the meeting again and complete these extracts.

Mei: Personalty, I'm . in. fqYf?.l.!r . 1 of June. Let's get into the market early and surprise our ………… .

Wan: Yeah, June's too early. I think September's the best time. We can promote the smartphone strongly then, with a multimedia ?.

Lincoln: What about the recommended retail price for the phone? Any thoughts on that? Mei: …… . …. .4 a minute. I thought we were talking about the 5 date, not

the price.

Lincoln: OK, Mei, maybe we are moving a little too fast. Let's get back to the 6•

Lincoln: Good. We need to be sharp on pricing. Now, what sates outlets do you think we should 7, Wan?

Wan: No problem there. We could start with the specialist mobile-phone stores and big . ………. .8 stores. After that, we could took at other distribution 9•

Work in groups of four. GLP of Buenos Aires has developed a new wallet, code-named 'The Hipster'. It will be launched in the US. The marketing department holds a meeting to discuss a strategy for selling it.

Student A: Turn to page 134.

Student B: Turn to page 138.

Student C: Turn to page 132.

Student 0: Turn to page 136.

Read your role card, then hold the meeting.

The new

An i nternational competition will encourage great ideas for a new visitor attraction

Dilip Singh is a very rich man. He gives money generously to charities att over the world and provides finance for projects which wilt help local communities.

He has recently organised an international competition for people wanting to create a new attraction in their country. The winner(s) wilt receive

$20 million to finance and develop their project.

CD1.42 Listen to a conversation between Dilip and his personal assistant, Jane Ferguson. Note down the three key points that Dilip makes about the new attraction.

UNIT 4 GREAT IDEAS

Here are three attractions that have impressed Dilip because they are unusual and exciting. He has put them on the website as examples to stimulate the imaginations of competitors.

Which one would you like to visit? Why?

Have you visited any attraction which greatly impressed you? If so, tall< about it with your colleagues.

Shakespeare's Globe Theatre

– London, England

Opened in 1997, this modern building is a reconstruction of the original Globe Theatre, which was built in 1599. It was an open-air

playhouse where Shakespeare's plays were performed. An exhibition and tour show what life was really like in Shakespeare's time.

The Globe Theatre is a popular London attraction.

The Vulcan Tourism and Trek Station – Alberta, Canada

The town of Vulcan is in Alberta, Canada, and its name has helped it to become a tourist attraction. It has built a tourist station based on the theme ofthe famous television and feature-film series. It shows many objects from series, and there is

a replica nearby of the starship Enterprise

from

The Sunken Ship Museum – Yangjiang, South China

Opened in 2010, the museum is located underwater. The main exhibit is an BOO-year­ old ship which is metres below the surface of the sea. Visitors can see the ship from underwater corridors. In addition, they can view the precious objects which have been taken from the ship.

Work in small groups.

1 Brainstorm ideas for a new attraction in your area/country.

2 Choose the best idea. Then discuss your concept, using these questions as a guide. Choose someone to lead your discussion.

What are the strong points of your great idea?

What kind of experience will your attraction offer visitors?

How will it make money for the local community?

How can you attract tourists?

What are your plans for marketing and promoting the attraction?

What corporate sponsorships will you try to obtain?

Describe your ideas to the other groups. Answer their questions.

Meet as one group. Choose someone to lead the meeting. Discuss all the projects and decide which one should be presented to Dilip Singh's committee. If you cannot agree, take a vote.

Watch the Case study commentary on the DVD-ROM. G

Writing

You are a member of the committee which helps Dilip to judge the projects. He has asked you to write a short report on the project you think should win, with your reasons for recommending it.

Outline the key features of the project and say why it would be a commercial success.

NEW AITRACTION – RECOMMENDATION FOR WINNING ENTRY

Introduction

This report outlines the key features of the new attraction that we feel should win the competition. It

gives reasons why the project was selected and explains why the new attraction should be a commercial success.

=:J Writin g file page 129

43

STARTING UP

Add the verbs from the box to the phrases below to create some common stressful situations.

being finding gef having making moving shopping travelling taking waiting

1 . 9�in9 . . to the dentist

2 in a long queue

stuck in a traffic jam

a parking space

with your partner/family

house

an interview

a speech

by air

an exam or test

Which of the above situations is the most stressful for you? Can you add any others to the list?

What do you do to relax? Which of these activities are the most effective for you, and why? In what other ways do you relax?

playing a sport • reading • eating/drinking • having a bath • walking

gardening • massage • shopping • listening to music • watching TV

meditating • browsing online • blogging • using Facebook/YouTube

44

UNIT 5 H STRESS

Rank these situations from 1 (most stressful) to 10 (least stressful). Then discuss your choices.

making a presentation to senior executives

leading a formal meeting

telephoning in English

writing a report with a tight deadline

meeting important visitors from abroad for the first time

asking your boss for a pay rise

dealing with a customer who has a major complaint

VOCABULARY

Stress in the workplace

negotiating a very valuable contract • covering for a colleague who is away

taking part in a conference call

Match the words (1-8) to their definitions (a-h).

lifestyle a) a system where employees choose the time they start

workaholic and finish work each day

workload b) a time or date by which you have to do something

deadline c) how personally satisfied you are with the way you live and work

flexitime d) someone who cannot stop working and has no time

work-life balance for anything else

quality of life e) the ability to give a good amount of time to your work

working environment and to outside interests, e.g. family

the amount of work a person is expected to do

the people, things and atmosphere around you at work

the way people choose to organise their lives

Complete each sentence with an appropriate word or phrase from Exercise A.

1 I worked until 11 o'clock at night to meet the for presenting the report.

2 I work six days a week and never have a holiday. My girlfriend says I'm a ………… .

Karl has a heavy at the moment because several colleagues are off sick.

She gave up a highly paid job to join a meditation group in India. She's completely changed her ……….. ..

A system can help to reduce stress levels of employees by giving them more

control over their working hours.

If you have children, working from home may help improve your ………… .

Many people argue that technology has greatly improved our and the way

we feel about work. Others disagree, arguing it actually increases stress.

A clean, quiet, comfortable and friendly can actively reduce levels of stress.

Mal<e sentences using some of the vocabulary items from Exercise A to describe your own situation.

Discuss where to put the jobs in the box in the stress league on the next page. Rating is from 10 to 0: the higher the rating, the greater the pressure. Then turn to page 132 and check your answers.

Advertising executive Architect Banker Diplomat Hairdresser Firefighter Sales assistant

45

UNIT 5 STRESS

our p1ace .m the stress league

Film producer

·

Vet

. .. . …… . .

Nu rsery nurse Librarian

Source: University of Manchester Institute of Science and Technology (UK)

See the DVD-ROM for the i-G/ossary.

Dealing with

stress

jessica Colling

Watch the interview on the DVD-ROM.

46

Choose three jobs from the stress league in Exercise D. What do you think makes these particular jobs stressful? Compare your ideas.

Is your own job (or one you intend to do) included in the stress league? Do you think it is in the right place? What about the other jobs in the league? If your job is not included, where would you place it?

Discuss these questions.

Do you like working under pressure? Why? I Why not?

What deadlines do you have to meet in your daily life? Which are the most difficult to meet?

Why do people become workaholics?

How important is the working environment in reducing stress?

What are the main causes of stress at work?

,.>) C01.43 jessica Colling is Director of Marketing at Vielife, a Consultancy that advises businesses on health at work. Listen to the first part of the interview and answer these questions.

What three examples are given of things that make people feel under pressure at work?

What is resilience to stress?

,.>» C01.44 Listen to the second part. What can happen if you have to manage stress for a long time without a break?

It's difficult to say really what's a . _ 1 level of stress for somebody to feel at work.

The problem with that is that what one person finds really . . and it excites them to

be able to do their job well, somebody else might find really, really ?. What we do see is that actually a high level of continued can actually sometimes spill over

into feelings of stress.

,.>) C01.45 Listen to the third part. What two examples are given of companies being flexible in how they expect staff to work?

,.>» C01.46 Listen to the final part. What two reasons are given for why women report higher levels of stress than men?

Discuss these questions.

What is a good work-life balance for you? Is it easier for men than women to be a manager?

Is it important to have a certain level of stress in the workplace?

UNIT 5 �� STRESS

READING

Business owners feeling

stressed

In pairs, rank these countries according to those where you think business leaders feel the most stress (1 = most stress, 9 = least stress).

Australia • China • Denmark • Finland • Greece

Mexico • Sweden • Turkey • Vietnam

Read the first two paragraphs of this article. Then check your answers to Exercise A.

More than half the leaders of privately held businesses globally feel their st ress levels have increased over

the last year. The research from

5 the Grant Thornton In ternational Business Report (IBR) 20 I 0 covers the opinions of over 7.400 business ow ners across 36 econo mies.

Mainland China tops the league for

10 the most stressed leaders. with 76% of business owners saying their stress levels have increased over the last year.

Other economics that were high in the stress league table were Mexico (74%), Turkey (72%), Vietnam (72%) and Greece (68%). At the opposite end ofthe scale, business owners in Sweden

(23%), Denmark (25%), Finland

20 (33%) and Australia (35%) have the lowest stress levels in the world.

There appears to be a link between stress levels and GOP. Business

owners in mainland China, Vietnam,

25 Mexico, India and Turkey arc all high on the stress league table and are working in environments where high growth is expected. But it's notjust in countries expecting high growth that

tress levels are high – at the opposite end of the growth scale, Ireland, Spain

and Greece arc all high on the league table. Said Alex MacBcath, Global

Leader – Markets Grant Thornton

35 International, "We have businesses at both ends of the GOP growth scale experiencing high stress for very di fferent reason . In mainland China.

the pressure is on to keep up with the

40 speed of expansion, while in Ireland, for example, the economy is shrinking, and business owners arc worried about how they w i l l keep their business alive.''

Business owners were asked about the major causes of workplace stress.

Not surprisingly, the most common cause during 2009 was the economic climate, with 38% of respondents

so globally saying this was one of their major causes of stress. This was followed by pressure on cashflow (26%), competitor activities (21 %)

and heavy workload ( 1 9%). Alex ss MacBeath comments, "The causes of workplace stress can be put into three distinct group – economic, business and personal. An employee may place

more importance on personal clements

ro such as their work-l i fe balance. The business owner has additional pressures to consider."

The survey also found a link

between stress levels and the number

65 of clays taken off by an individual in a year. Countries at the top of the stress league are those where business owners . on average, take fewer holidays each year.

adapted from http://www.grantthorntonibos.com

Read the whole article and answer these questions.

1 What is the difference between these groups of countries in terms of reasons for high-level stress?

China, Vietnam, Mexico, India and Turkey

Ireland, Spain and G reece

2 According to Alex MacBeath, how do business leaders experience stress differently in China and Ireland?

What are the four major causes of workplace stress?

According to Alex MacBeath, what three types of pressure are there?

Look at this list of countries.

Vietnam Sweden Denmark Mexico China Finland

In which countries do business owners take:

1 fewer holidays?

2 more holidays?

(You will need information from paragraphs 1, 2 and 5.)

In pairs, discuss these questions.

1 What are the additional pressures that business owners might have?

2 Should companies do more to reduce stress at work? What could they do?

3 How many days' holiday per year do you think people should get?

47

UNIT 5 STRESS

LANGUAGE REVIEW

Past simple and present perfect

Answer the questions in brackets about the sentences in italics.

She has worked in Paris for five years. (Does she work in Paris now?)

She worked in Hong Kong for three years. (Does she work in Hong Kong now?) Which sentence above (1 or 2) uses the past simple? Which uses the present perfect? We use the past simple to:

talk about completed actions that happened in the past.

Larry Page and Sergey Brin created Google in January 1996.

refer to a definite moment or period in the past.

I spoke to her on Tuesday.

The present perfect connects the past and the present. We use the present perfect to:

talk about past actions that affect us now.

The boss has justgiven her a pay rise, and she's very pleased.

talk about life experiences.

I've worked with many companies where stress was a problem.

announce recent news.

Coca·Cola has just confirmed it has dropped Wayne Rooney.

C) Grammar reference page 145

Cross out the incorrect sentence in each pair.

1 a) Stress levels have increased in recent years. b)

2 a) The finance sector changed dramatically over the past five years.

b) The finance sector has changed dramatically over the past five years.

a) The risk factors for stress have risen significantly since 2009.

b) The risk factors for stress rose significantly since 2009.

a) I resigned three months ago.

b) I have resigned three months ago.

a) Have you ever been to a stress counsellor before?

b) Did you ever go to a stress counsellor before?

Write the time expressions from the box in the correct column of this chart.

Past simple

two year� a9o

Present perfect

�o far

se-faf ever in 2009 yet just yesterday for the past two weeks already never last Friday during the 1990s in the last few days since 2005 when I was at university

Now talk about your life using the time expressions.

The present perfect is often followed by more detailed information in the past simple. Work in pairs. Ask and answer questions about these subjects.

attend a conference • travel abroad on business

be late for an important meeting • make a presentation

make a telephone call in English • go on a training course

EXAMPLE:

A Have yov ever travelled abroad Ofl bv�ifle��? B: Ye�1 I haVe.

A Where did yov 90? B: Fra"kfvrt I Wefltthere three year� a9o1 Ofl a �ale� trip.

48

Participating in discussions

USEFUL LANGUAGE

MAKING SUGGESTIONS

I think we should carry out a survey.

UNIT 5 STRESS

You are going to hear three members of the human resources department of a transportation company discussing ways of improving the staff's health and fitness. What ways do you think they will mention?

�l) (01.47 Listen to the conversation and check your answers.

�ll) CD1.47 The speakers use several expressions to make suggestions. Listen to the conversation again and complete the gaps in these sentences.

Well, I think ………… ………… carry out a survey, find out why the staff are so stressed …

I have another idea.. ……….. ………… we encourage staff to keep fit? ……….. .

. . … . . … . . paying their subscription to a gym?

We more staff for them, give them an assistant.

Well, it might be a ………… ………… to set up a counselling service …

………… meet tomorrow, same time, and try to come up with a plan …

�ll) CD1.48 At the next meeting, the team discusses plans for staff to attend a local sports centre. Listen and tiel< the expressions they use in their

conversation. Then write 'A' ifthe expression shows agreement or if it shows disagreement.

Mm, I don't know.

It would be popular, but it could be expensive.

I think I agree with you.

OK, but we can solve it. The sports centre has great facilities …

Exactly. It would really help staff to be more healthy…

I'm not in agreement, Danielle. It isn't a great idea.

I still think it's a good idea. It's well worth trying.

Work in pairs. You work in the human resources department of a large company. Discuss how you would deal with these problems. Use expressions from the Useful language box below to help you.

More and more staff are taking medicine, e.g. anti-depressants, because they feel highly stressed at work. They are often sick, or pretend they are sick, and take days offwork.

Many employees feel uncertain about their jobs and careers in the company. They worry about the future. They are constantly anxious and don't sleep well.

Some staff are stressed because they feel they have no control over their work and they don't participate in decisions. They say they feel 'worthless' and are not valued by management.

GIVING OPINIONS AGREEING DISAGREEING

We've got to do something I suppose we could do that. Mmm, I don't know.

about it. I think I agree with you. I can't agree with you there.

Why don't we encourage staff I think we should definitely Yeah, you're right. I'm not sure it's a good idea. to keep fit? pay staff's subscriptions. Exactly. I still think it's a good idea. How about paying for their It would be popular, but it Good. I Excellent idea. I I'm afraid that's out of the subscription to a gym? could be expensive. Great. question because …

It might be a good idea to set It'd cost a lot, and attendance I

up a counselling service. would be difficult to monitor.

Background

Davies-Miller is a large advertising agency on Madison Avenue in New York. It has expanded rapidly in recent years and has a number of famous companies as its clients.

There is very strong competition in the US advertising industry. Agencies compete to win new contracts or take clients away from their rivals. Advertising staff are well paid, but they work long hours. They worry about job security and become anxious if their company loses an important client.

Recently, Davies-Miller lost two of its major accounts. This had a significant effect on the employees. The agency decided to carry out a survey of the staff's opinions about their working conditions. It showed that 65% of staff felt 'highly stressed' in their jobs.

Discuss how the high levels of stress could affect the performance ofthe agency.

Listen to I read on page 51 about four incidents at Davies-Miller which involved stress. In each case, note down briefly the key points of each incident.

UNIT 5 �� STRESS

1 SBcihrgeidttuel,e Coordinator

S��mary of an interview with Brrgrtte by a member of staff (HR)

Birgitte regulates the flow of work, coordinates scheduling and prepares cost estimates

According to her, she is stres

because she is often interrupted

at work by visits from other

members of staff. She believes

there is too .

doing her work. office, whrch stops her from

She says that her supervisor favours c: .

and does not want to send her on

. rtam members of staff

3 She .

trarnmg courses.

lrves a long way from work. Because of home very late and has no t'rme to relax.

.

thrs, she gets back

4

You are members of the HR department. Work in small groups and discuss these questions.

What are the main reasons why the staff mentioned above are highly stressed or demotivated?

What action(s) should the HR department take in each case?

Compare the results of your discussion with other groups.

Meet as one group. Make suggestions for practical ways of reducing the stress levels of staff in the agency.

Watch the Case study commentary on the OVD-ROM. 0

Writing

As Head of Human Resources, write the recommendations section of a report to Davies-Miller's CEO. Outline your practical suggestions for reducing stress in the company, both in the short and long term.

Rccommendations

The management team met on July 5 to discuss ways or dealing with stress in the company.

The following recommendations were made: C) Writing file page 129

51

STARTING UJj

Imagine you have to entertain a group of foreign businesspeople. Which of these activities would you choose? What would you add?

historic site(s) • an opera I a concert • motor racing • tennis

a bar I a nightclub • wine tasting • a game of golf • a restaurant

the theatre • horse racing • a football match • an art gallery

Many companies are spending less on corporate entertaining. Do you think this is a good idea? Why? I Why not?

Work with a partner. Which adjectives in the box form partnerships with the words below {1-6)?

convenient cosy efficient exciting local/regional reasonable

atmosphere

food

location

prices

service

entertainment

You plan to take a foreign visitor out for dinner. How important are the above factors for you when entertaining guests? Discuss your ideas in pairs.

52

UNIT 6 "" ENTERTAINING

Match the words in the box to the correct food categories below (1-4).

be broccoli cabbage chicken crab cucumber duck lamb lobster mushroom onion pork prawns/shrimp salmon spinach tuna turkey veal venison

1 meat beef

2 poultry

fish/seafood

vegetables/salad

Combine the words in the box with the headings below (1-3) to create word partnerships related to drinks.

alcohol-free bottled draught dfy house medium mineral red rose sparkling still sweet tap vintage white

1 wine dry Wil)e, …

2 beer

3 water

Think of a typical or unusual dish from your country. How would you describe it to a foreign visitor? Use these phrases to help you.

It's a meat/fish/rice/vegetarian dish.

It's a kind of seafood/vegetable/dessert, etc.

It's quite spicy/rich/hot/ sweet/ salty/bitter Isour.

It's called and tastes a bit like chicken/cabbage, etc.

It comes with I We usually eat it with …

People often have a glass of with it.

It's got an unusual taste.

It's served with rice I pasta I a salad I a side dish, etc. It's quite healthy/fattening/unusual, etc.

See the DVD-ROM

for the i-Giossary.

Put these stages into a logical order for entertaining in a restaurant.

Look at the menu. D

Ask for the bill (Br[) I check (Am[). D

Book a table (Br[). I Make a reservation (Am[). [I]

Leave a tip. D

Have the main course. D

Have a dessert. D

Order a starter (Br[) I appetizer (Am[). D

Have an aperitif. D

,.>l) CDl.SO Listen to the dialogues and check your answer to Exercise E.

Imagine a small group of foreign visitors is coming to your city.

Decide where you would take them for dinner. Choose a menu and a location to give them a 'taste' of your city/region/country.

Explain your choices to a partner.

join up with another pair and compare your ideas.

53

UNIT 6 ENTERTAINING

LISTENING

Corporate

events

Dr Chris Bruton

Watch the interview on the DVD-ROM.

,.>» CD1.51 Dr Chris Bruton is Chief Executive of the Cavendish Consultancy, a corporate entertainment company. Listen to the first part of the interview and answer these questions.

1 Which sports are popular?

Which sport is not popular? Why?

What was the most popular musical at the time of the interview?

,.>» co1.s2 Listen to the second part. What is surprising about how the financial sector has reacted to the latest recession?

,.>» CD1.53 Listen to the third part. What makes a corporate event successful? Complete these notes.

1 lde11tify your ……….. .

Z Plalllli119: l-.avi119 1 e.g. umbrellar

) Cateri11g: 1-.igl-. rta11dard of … ……… a 11d … . . . . . . . . .

lf 5taff: . . . . . . . . . . . . 1 . . • . . • • • • . • a11d briefi119

S AI�.-Vayr up afteri.Wardr

,.>» CD1.54 Listen to the final part and answer these questions.

Which two events were offered together on the same day?

How did people travel from London to the first event?

How did people travel from London to the second event?

In groups, discuss these questions.

What event would you most like to be invited to? Why?

How does entertaining affect a company's image?

When can corporate entertainment become bribery?

Corporate entertainment

Discuss these questions.

How important is corporate entertaining in your a) country? b) company/organisation?

What corporate-hospitality event would you like to be invited to?

The corporate-hospitality club asked three entertainment experts some questions. In pairs, read the article on the opposite page and put four of these questions in the appropriate places.

What is the most effective way of measuring corporate hospitality?

What are the key elements required to produce successful corporate hospitality?

If you had an unlimited budget, what would be included in your dream corporate-hospitality package?

What is the best corporate-hospitality programme you have witnessed that wasn't your own?

What are the biggest challenges in creating corporate hospitality?

How have corporate-hospitality offerings changed in the past decade?

54

UNIT 6 .. ENTERTAINING

I Question ….. .

Kate Kassar (Director, Beyond Events)

Listen to the client's aspirations and needs. Success then depends on the creation of a dynamic event, which matches and reflects the company culture and the tastes of guests.

5 Andrew Hodgkins (Premier Service Director, Keith Prowse)

What makes corporate hospitality so successful is being able to offer tickets or packages for events that are sold out or extremely popular.

10 Alex Hewitt (Managing Director, AOK Events)

Invite your guests to something they genuinely want to attend and ensure you get the right clients attending. Make sure the event is memorable.This way the event lives forever and makes your marketing budget go further.

2 Question ….. .

15 Kate

Creating an event with universal appeal to a potentially highly diverse audience. Finding the balance between limitless client aspirations and the boundaries of logistics and cost.

Andrew

The biggest challenge is to make corporate hospitality accessible to everyone – no matter what their budget is.

Alex

Getting the pricing right and making it easy for people to

attend. Few of us want to be entertained on a Sunday night at

Question ….. .

Kate

Six Nations rugby hospitality in a brewery next to Murrayfield Stadium. It captured the spirit of the rugby audience. Whereas

other facilities offered the usual fine dining, this one boasted

30 draught beer, wooden benches, wintery food, rugby celebrities mingling and a party spirit, all on a lower budget.

Andrew

The packages at the Emirates, Arsenal's home ground, are spectacular. and we wish we could have been involved in the

35 Ryder Cup Europe packages.

Alex

A few years ago, my sister invited me to a private sponsor's concert in a tiny London venue in the middle of the Wimbledon

fortnight, which featured John McEnroe and Pat Cash on guitar,

-lO Nick Mason on drums and Chrissie Hynde on vocals. Fantastic food and an unlimited bar made it the perfect event.

Question ….. .

Kate

A one-off interactive experience that money can't buy. An

event that gives its audience a real feel of the host brand,

45 combining the adrenaline of sport with the feel-good factor of entertainment and the glamour of the Monaco F I Grand Prix.

Andrew

If we had an unlimited budget, we'd love to offer sporting

packages with a twist. For example, offering high-profile former

so sportsmen and women to give clients a coaching session in

25 a venue with poor transport links.

their chosen sport before the event.

Alex

Morning golf at Wentworth with Tiger Woods and Sean

Connery, followed by a helicopter ride to Le Manoir, where

55 Raymond Blanc would oversee a spectacular lunch.

adapted from www.eventmagazine.co.uk

Work in pairs. Overall, who do you think gave the most interesting answers, and why?

In pairs, answer this question.

If you had an unlimited budget, what would be included in your dream corporate­ hospitality package?

55

UNIT 6 H ENTERTAINING

Multiword

verbs

A multiword verb is a verb and one or two particles (prepositions or adverbs).

It is sometimes possible to guess the meaning from the context.

August is too early for ourconference. Let's it until October.

= to delay, to arrange to do something at a later date)

However, sometimes the meaning is difficult or impossible to guess.

Iturned down their offer. ( = to refuse)

� Grammar reference page 146

Match the multiword verbs in bold (1-8) with their definitions (a-h).

Who's going to look after our guests tonight? a) see the sights

We have two hours to look around the city. b) arrive/appear/come

We're really looking forward to the Tokyo trip. c) get involved in

Let's take the clients out to a Chinese restaurant. d) give attention to I protect I

Seventy staff took part in our fundraising events. take care of

e) accept (an offer)

The CEO would like to take up your kind offer.

We were delighted that so many sponsors turned f) await with pleasure

up at the event. entertain

As we had another engagement, we had to turn h) refuse/decline

down their invitation.

I] Choose the correct options to complete this e-mail extract.

Just a quick e-mail to say thank you for organising the Monaco Grand Prix hospitality event. Everyone who took

care ofI part in I up 1 the event thoroughly enjoyed looking

around I forward to I after2 the city and the Grand Prix itself. Our clients were looked around I forward to I after3 very well by your events team. I am afraid I am going to

have to take care ofI turn down I turn up • your kind offer of free tickets for the film premiere as I have another engagement that night. However, we would like to take up I turn up I turn down 5 your offer of organising our corporate events next year. We are all really looking forward to I around I after6 discussing your proposals.

In pairs, take turns to ask and answer these questions.

What are you looking forward to most this month?

Have you ever turned down an important invitation?

What is the best team event you have taken part in?

Which famous person would you most like to look after for a day?

Socialising: greetings and small talk

56

What do you say to a business contact when you:

1 introduce yourself? 2 introduce another person? 3 are introduced to another person?

What topics can/do you talk about?

�>» CD1.55-1.59 Listen to five conversations at a conference. Match the speakers in each one, then decide whether they know each other or not.

Speaker 1 Speaker2 Do they know each other?

Liz a) Linda Eriksson

JOrgen

c) Lisa

d) Jane

Carla e) Sam Clarke

UNIT 6 .,. ENTERTAINING

,.>» CD1.56, 1.58 Try to complete the gaps in Conversations 2 and 4. Then listen again and check your answers.

Conversation 2

A: James, … l:P.V.�… you 1 Sam Clarke?

B: No. Hello, Sam. . ……….. to meet .. . …….. .2• I think we both ? Mike Upton.

We together in Turkey.

C: Oh, yes Mike. He's in China now.

B: Really? I didn't know that. ………… him my 5 next time you see him.

C: Yes, I will.

Conversation 4

A: Hi, I'm John.

B: Hello, John 6 to meet you. I'm Lisa, from the Amsterdam office.

A: Oh, Amsterdam. I've never been, but I ……….. .7 it's a 8 city, very lively.

B: Yes, it is. It's great. You should come. The conference is going to be there next year. A: I'd . . . …… . . .9 to. I'll look 10 to it.

Read these expressions (1-10). Decide whether each one is said by the host (H) or the guest (G).

Can I get you a drink? H

Yes, it's just down there on the left.

It all looks good. What do you recommend?

Would you like me to show you round?

Yes, please. I'll have a white wine.

Can I give you a lift to the airport?

Yes, I'd love to see some of the sights.

Could you tell me where the toilet is, please?

5 Help yourself to some food. 10 Thanks, but my taxi's coming.

Put the sentences from Exercise D in logical pairs.

EXAMPLES: 1 + " Cat) I 9etyou a dritlk? Yes-} pleas-e. rll have a White Wifle.

Work in pairs. Role-play the conversation.

Student A: Turn to page 134. Student B: Turn to page 139.

INTRODUCING PEOPLE

Jurgen, this is Lisa. Anita, do you know lan? Have you met Mauro?

ACCEPTING

Yes, I 'd love to.

Thank you. That would be very nice.

RESPONDING

Pleased/Nice to meet you. Good to see you again.

MAKING SMALL TALK

How's business?

We're having a great year. Have you heard about …? How are things?

REQUESTS

Could I use your printer, please? Do you mind if I take a map?

CLARIFYING

Sorry, I didn't catch your name.

I'm afraid I missed the name of your company.

OFFERS

Would you like to have dinner with us tomorrow night?

How about coming to the Cabaret Club with us?

REFUSING POLITELY

I'm really sorry, but I'm meeting a client then.

Thank you very much for asking, but I'm afraid I can't make it tomorrow.

THANKING

Thank you for the meal. It was really good.

Thank you for a lovely evening. I had a great time.

57

Seagreen Hotel, Miami, Florida {US)

location: seafront, close to beach

Access: half an hour from airport, no shuttle service

Conference facilities: one conference room (capacity 200),

two meeting rooms, a large lounge (capacity 60 people) ­ could be used for workshops if necessary

Bedrooms: small, all with sea views, well-designed with modern furniture/facilities

leisure: Olympic-size swimming pool, gift shop, art gallery, small fitness centre (not much equipment)

Price: $2,200 per participant, including meals and all entertainment

Restaurant: spacious (capacity 250), mainly Spanish and Mexican dishes, famous Hispanic chef.

Entertainment: local musicians and singers, lively and noisy at night

Guest reviews: excellent service, business centre – limited hours

Bamboo Conference Centre, Macau (south-east China)

location: city centre

Access: 40 minutes from the airport, shuttle service, taxis, buses

Conference facilities: conference room (capacity 300), eight meeting rooms (extra reservation charge $100 per room per hour)

Bedrooms: spacious, luxurious, satellite television, free mini bar

Leisure: casinos, night clubs, shopping mall (five minutes from hotel)

Price: $3,100 per participant, including meals and two guided tours

Restaurant: private dining hall (capacity 1 chef james lee offers Cantonese cuisine, many unique dishes

Entertainment: wide range available in the area

Guest reviews: beautifully furnished rooms, reception desk slow to respond to service calls

You are members of GFDC's marketing department.

Work in small groups. Discuss the advantages and disadvantages ofeach hotel as the venue for the conference.

Rank the hotels 1-4 (1 = the most suitable hotel for the conference, 4 = the least suitable).

Meet as one group and listen to each other's ideas. Make your final choice. Take a vote if necessary.

As Chief Executive of GFDC, write an e-mail inviting the overseas sales managers to attend this year's conference. Inform them of the dates, the purpose of the conference and the details of the location.

Hotel Porte Ouverte, Monte Carlo (Monaco)

Location: on a hill overlooking city, 10 minutes to the Palace and beach

Access: at least 45 minutes from Nice airport, longer if traffic jams, no shuttle service

Conference facilities: conference room (capacity 500),

many meeting rooms, with up-to-date equipment

Bedrooms: award-winning designs, well equipped, some have balconies/sea views

Leisure: outdoor swimming pool, spa and fitness centre, free trips to old town of Nice

Price: $4,000 per participant

Restaurant: capacity for 250 di ners, international cuisine

Entertainment: pianist plays every night in the hotel lounge

Guest reviews: service OK, but not outstanding; bars very busy at night, expensive drinks

Hotel Steffanberg, rural area (Sweden)

Location: a modernised castle, 200 kilometres from Stockholm Airport

Access: regular hotel bus service from the airport to the castle (three-hour journey)

Conf�rence facilities: conference room (1 SO capacity), five meet1ng rooms, all rooms large and bright

Bedrooms: bright and comfortable, antique furniture, well equipped, no mini bar

Leisure: nine-hole golf course near the castle, extra charge for pool and sauna, excellent spa

Price: $3,600 per person

Restaurant: dining hall for 200 people, two other dining rooms, Swedish dishes, other dishes if requested

Entertainment: vening entertainment by young Swedish mUSI.Cians, class1cal music at lunch

G�est reviews: beautiful views of castle grounds; owners fne�dly/helpful, but staff need more training on customer serv1ce

2 Doing business internationally

A meeting in Morocco

What do you know about Morocco? In pairs, do this quiz. Decide whether each statement is

true (T) or false (F). If the statement is false, correct it. Check your answers on page 134.

1 Morocco, a country in North Africa, has a border with Egypt .. ….. . ….. . .. ……….. ……………………. . …. .

Religion plays a big role in Morocco's day-to-day life and business culture. . … …….. .. ……. . . .. ……….. . . .

Moroccans always use Arabic when they do business internationally.

4 It is good to ask Moroccans about their family and work. …………………….. . … …………….. . . . ……….. .

5 Friday is a good day to do business. …….. …………… …………………………….. ……… ………………….. .

6 Networking is very important in Moroccan business culture.. …. ……………………………………………. .

7 Moroccans value greatly the reputation of their business. … … . ……………………………………… …….. . .

8 In Moroccan business, who you know is more important than what you know. .. . …………………. .. . …. .

9 Meetings often go on longer than scheduled. Moroccans do not like time pressure when doing

business. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

Moroccans are usually looking to build long-term business relationships. …. . . ……. . … . . .. … .. … .. . .. . .. .. .

,.l) co1.61 Andrew Morgan is not very familiar with Moroccan business culture. He is meeting an Arab businessman, Karim Mansour in Rabat, who has been recommended by a colleague at head office. Listen and answer these questions.

1 Why is Andrew Morgan visiting Morocco?

How does Morgan's company plan to distribute its products in Morocco?

3 What contacts does Morgan want to get during the visit?

,.l) co1.61 Listen again and note down the cultural errors And rew Morgan makes. If necessary, refer to the audio script of the conversation on page 159. Compare your answers with those on page 135.

0 A posting to Mexico

WORKING ACROSS CULTURES H DOING BUSINESS INTERNATIONALLY

joanna Simmons works for a large food company based in Dallas, Texas. She has been posted to the company's subsidiary in Monterrey, Mexico. Unfortunately, she is having difficulties adjusting to the local business culture. joanna sends some e-mails to her friend, Samantha, who works at head office. Work in groups of three. Each of you reads one e-mail. Summarise it briefly to the others in your group. Then do Task 2 below.

1 2

11 March

Hi Samantha!

You wanted to know how I'm getting on here. Not too well, I'm afraid. I'm having problems adapting to the business culture.

My knowledge of Spanish is not as good as I thought. I sometimes get invited to dinner at colleagues' homes. My hosts ask me a lot of questions about serious topics back home, but it's really difficult for me to have a conversation in Spanish with them. So I'm taking Spanish classes at the weekend to improve my language skills.

Actually, I 've been trying to make things easier for myself by asking questions about Mexican culture. T11at way, my hosts do most of the talking!

4 May

You know, the Mexican way of doing business is so different. have to go to business breakfasts

to

I'm not used to that. And business lunches are very important

here. They go on for hours, and business is discussed only at the end of t11e meal. Also, no one seems very interested in my

feel my Mexican colleagues are watching me and trying to decide if they like me.

13 June

I 've noticed a few things about the business culture here. Mexicans don't seem to like mucl1 eye contact. Maybe they think it isn't polite. And they've got strange ideas about personal space. They stand very close to you and they often touch your shoulder or arm. But if I step back to get a bit more space, they're not happy.

In small groups, discuss these questions.

What features of Mexico's business culture is joanna having difficulties dealing with?

Has she done anything to overcome her difficulties? If so, what has she done?

What advice would you give her to help her adapt to the local business culture?

Is she the right person for a posting to Mexico? Why? I Why not?

Do you think you would have any problems working in a situation like this? If so, why?

Doing business in South Korea

In a radio programme called Business Today, four people talked about their experiences of doing business in South Korea.

o4>» CD1.62 -1.65 Listen and make notes about the key points in each extract. Listen again if necessary.

Write a list of dos and don'ts for someone visiting Korea.

EXAMPLES:

o

Get irJormation abovt people yov are 9oin9 to do bv>ineH with. Don 1t

For9et tJ.,attJ.,e olde>t per)on i> often the mo>t>enior in a grovp of f(.orean executive).

Work in groups. Consider the business cultures of the three countries featured in this section: Morocco, Mexico and South Korea.

If you could have a one-year posting to one of these countries, what would be your order of preference? Discuss your ranking with other members of your group and give reasons.

Choose one of the three countries. How does the business culture in your own country differ from the country you have chosen? In what ways is it similar?

Choose a country that interests you. Do some research into its business

culture, then present what you've learned to your colleagues. 61

VOCABULARY

PAST SIMf!LE AND PAS1i CONTINUOUS

Complete the text below with the words in the box.

enter extend fill made meet protect reduce take

Company news

The Research and Development team have recently . . . . ….. . . .1 a

breakthrough that will allow us to significantly reduce the size of our 5 ,000-watt generator. We plan to 2 advantage of this opportunity

to ? a gap in the market by introducing a product that is not

only powerful , but also very compact. This will 4 the needs of

customers who need to limit the size and weight of their equipment because of the restrictions of their working envi ronment. On the production side, makjng a smaller product will help us 5 waste

and energy use in the manufacturing process. This will demonstrate

that we are keeping our commitment to 6 the envi ronment. We

aren't planning to stop making our larger generators; we will 7

our generator product range to incl ude the new 'm icro-generator' l ine . We ' re hoping to 8 the highly competitive North American

market with the new product next year.

Complete this text with either the past simple or the past continuous form of the verbs in brackets.

While Trevor Baylis 1 (listen) to a radio programme about

vill ages in rural Africa, he 2 (lzave) a great idea. According

to the programme, most vill ages ? (not have) electricity, so

communication with the outside world 4 (be) a problem. While

people in cities 5 (receive) the latest health information , people

in the countryside 6 (not get) enough i nformation and education.

B aylis . . . . . . . . . . . ? (go) to his workshop and 8 (begin) experimenting.

He soon ? (make) a working radio with no batteries – wind-up

radio. While he 10 (try), without luck, to sell his idea to

companies, he ………… 1 1 (have) a lucky break. His radio 12

(appear) on a BBC TV programme, and someone who had money to invest in the project 13 (1Vatch.). As a result, the Freeplay radio

………… 14 (become) a huge success.

62

UNIT B H REVISION

SKILLS'i

VOCABULARY

Put this conversation into the correct order.

a) Ben: I think we should hire Jenny Wong.

Lisa: I totally agree with Ben. Jenny's the strongest candidate.

Lisa: Yes, OK. I think everyone's here.

Lisa: I mean that she has a lot of experience.

Anna: Yes, she's experienced. But I think we should consider Klaus Lehman, too. Tom: Can we start, please?

Tom: The main aim of t�e meeting is to decide who to hire as the new office assistant. Ben, what do you think?

Anna: Sorry, I don't quite understand. What do you mean by 'strongest'? D

5 Stress

Complete the sentences below with the words in the box.

deadline flexitime lifestyle quality of life work-life balance workaholic working environment workload

A firefighter's can be extremely dangerous. Lars had special training to

deal with emergency situations.

Ahmed loves the associated with his job as an international airline pilot.

He travels the world and he's paid very well.

Construction workers sometimes have to work hard to meet a Building

work must be done to a strict schedule.

Lois, an accountant, likes to start work very early in the morning, so working …… ….. .

allows her to start at 7.30 and finish at 4.30.

Su-Lee's as an actor is very good. She is well paid and she loves what

she does.

Pietro is a nursery nurse. His young children attend the nursery, so he can see them during the day. This gives him a good ………… .

Steve's as a social worker can be a real challenge for him. Sometimes

he has to visit 10 or 12 families in one day.

To succeed as an advertising executive, Joanna has to be a She works

12-hour days, six days a week.

SKILLS

Match the halves of these expressions.

How about a) a good idea.

I can't agree b) further thought.

I still think it's c) encourage staff to work flexitime?

I think d) buy new laptops for them.

I think I

about it.

I think this needs f) paying for the cost of car parking?

It might be a good idea

We could

we should do more research. with you there.

We've got to do something i) agree with you.

Why don't we j) to set up a childcare service.

63

UN IT B REVISION

WRITING

VOCABU��

MU LTIWORD VE]iD

64

Read these notes, then write an e-mail (70-100 words) to your boss, Mi ke.

Points for update e-mail to Mike:

Had a project meeting this morning.

Project going well- on time because everyone working hard.

Everyone loves work, but feeling very stressed.

We work late, but must start next day at 8.30.

Consider f\exitime system – reduce stress and overwork?

Choose the best options to complete this text.

For business dinners, I usually go to Peking House, a Chinese restaurant. It has a regional I convenient' location about five minutes from the office, and the atmosphere is cosy I reasonable2, so we can talk quietly and comfortably. It's also very important for a

business meal to have local I efficient3 service, and the staff at Peking House are the best. Chinese food is good because they have something for everyone. Peking House is famous

for its seafood, especially the dishes with prawns I vea/4• They also serve a wonderful

lamb I cabbage5 soup that's very popular with vegetarians. It isn't the cheapest Chinese

restaurant in the area, but the prices are very exciting I reasonable 6, especially when you consider that the service and atmosphere are both excellent. Chinese restaurants don't

always have a wide selection of drinks, but Peking House has a wonderful choice of good

wines I poultry' and beers, including several mineral I non-a/coho/ic8 ones for people who don't like alcohol.

Complete the text below with the words in the box.

after around down out part to up up

Leyan and Rupert took in a charity marathon.

Beatta turned the invitation to go out for a meal after work because

she was very tired.

We always take visitors for an expensive meal.

I'd like to take your kind offer to organise the after-work entertainment

for next week's meeting.

Did you have a chance to look Barcelona when you were there?

How many people turned for your presentation?

Marcus is really looking forward his visit to Moscow.

Alberto's going to look the team from the Beijing office.

Match each statement (1-8) to a response (a-h).

Would you like to have lunch with us? a) We're having a great year.

Piet, this is Alfonso. b) Yes, that's right. Warsaw.

How's business? c) Sure. No problem.

Sorry, I didn't catch your name. d) Thank you. That would be very nice.

Sorry, did you say you're from Poland? e) No, I haven't. What is it?

Ingrid, do you know Dugald? f) Yes, we met last year. Good to see

Could I use your pen, please? you again.

Have you heard Liam's news? g) It's John. John Hicks.

h) Pleased to meet you.

Cultures 2: Doing business internationally

UNIT B H REVISION

Complete the tips below on doing business internationally with the words in the box.

business breakfasts and business lunches business card

business culture eye contact food local language personal space red tape the oldest person trust and respect

Seniority

Pay attention to who's who. In a group of Korean executives, 1 is often

the most senior. In Mexico, you may need to take the time to socialise with other businesspeople so you can earn their 2•

Communication

In most cases, your ? should be translated into the local language where

you're doing business. This helps people understand who they're dealing with.

If you need to socialise in the '' , work as hard as you can to improve your

ability to speak it.

Business culture

In Mexico, you can expect long 5, but you might not talk about business

until the very end of the meal.

Wherever you go, try to learn as much as you can about the 6 before your

visit. The more you know, the easier it is to do business. For example, in some countries, there can be a lot of 7• You'll need a lot of official documents

before you can go ahead with a project. You need to be patient.

Politeness and personal space

Accept 8 when someone offers it. It's better to accept it and leave some

of it on your plate, rather than say 'no' to the offer.

In some cultures, looking directly into someone's eyes shows honesty. But in other cultures, too much ? may be impolite.

Different cultures also have very different ideas about 10• In Mexico, people

may stand very close to you and they often touch your shoulder or arm.

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